Martin named Queens Gaming Collective CCO Photo credit: Queens Gaming Collective / LiveXLive This is the media company’s first foray in esports and gaming. The deal will see LiveXLive and Queens Gaming Collective create and produce a variety of original content that will go into and across the media firm’s global distribution platforms. LiveXLive is now also entering into “a $15.0 million senior secured convertible financing agreement with a major existing institutional shareholder”.Women-led gaming lifestyle company Queens Gaming Collective has announced a partnership with digital media firm, and PodcastOne owner, LiveXLive Media.

LiveXLive has been raising money to support its business: it completed a $17.5m common stock financing in July “including conversion of $10.0 million of liabilities into equity by a major music partner” – that’s Universal Music Group, by the way. About those losses, though: the $7.5m net loss last quarter follows losses of $38.9m and $37.8m in its last two fiscal years. LiveXLive also ended the quarter with 877,000 paid subscribers, up by 20% year-on-year. The bulk of those came from the 48-hour ‘Music Lives’ online festival in April, which was sponsored by TikTok and Facebook’s Oculus Venues, garnering more than 50m live views. LiveXLive ran 45 music livestreams last quarter, which it said generated more than 76m live views. The company reported a net loss of $7.5m though, although at least that was down from $11m this time last year. That’s in the second quarter of 2020 (its fiscal Q1), with those revenues having grown by 11% year-on-year.

US music-streaming and livestreaming company LiveXLive has published its latest financial results, including a new record for quarterly revenues: $10.5m. Tags: Financials Livestreaming LiveXLive Universal Music

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